Drafts · nothing posted

Three weeks of ZapCard social.

9 feed posts (two swipe carousels) and 2 stories. Every image is the real card, with the real bolt. The August test showed Stories outperforming Reels at this budget, so both stories are built to the 9:16 frame.

A matte black ZapCard with a silver foil bolt, held in a hand

Week 1 · Mon · The product

One tap. Your details on their phone. ⚡

A matte black card with one silver foil bolt. Hold it near a phone and your profile opens in their browser. No app for them, nothing to reprint for you.

$49, postage included. Link in bio.

#nfcbusinesscard #digitalbusinesscard #madeinmelbourne #zapcard

Alt text: A matte black ZapCard with a silver foil bolt, held in a hand

Carousel: the three steps of a ZapCard tapCarousel: the three steps of a ZapCard tapCarousel: the three steps of a ZapCard tapCarousel: the three steps of a ZapCard tapCarousel: the three steps of a ZapCard tap

Week 1 · Wed · How it works (carousel, 5)

What actually happens when you tap a ZapCard? 👉 Swipe

1. Hold the card near their phone
2. A notification pops up and your profile opens
3. They save you in one tap, and can share their details back

Works with iPhone XS or newer and Android 8 or newer. Save this for the next time someone asks.

#nfcbusinesscard #digitalbusinesscard #madeinmelbourne #zapcard

Alt text: Carousel: the three steps of a ZapCard tap

A ZapCard tapped to a phone showing a real estate agent's example profile

Week 1 · Fri · Real estate

Every open home. One tap. 🏡

Buyers save the agent straight to their contacts, and can share their details back so the lead lands with the agent who met them.

Offices of 5 or more: $39 a card, and the team workspace is free. Link in bio.

#realestateagent #openhome #nfcbusinesscard #zapcard

Alt text: A ZapCard tapped to a phone showing a real estate agent's example profile

Carousel: paper business cards compared with ZapCardCarousel: paper business cards compared with ZapCardCarousel: paper business cards compared with ZapCard

Week 2 · Mon · Paper vs ZapCard (carousel, 3)

Your business card has three problems. 👉 Swipe

It goes out of date. It gets lost. And you never hear back.

A ZapCard fixes all three: edit your profile any time, get saved in one tap, and let people share their details back.

#nfcbusinesscard #digitalbusinesscard #madeinmelbourne #zapcard

Alt text: Carousel: paper business cards compared with ZapCard

A ZapCard tapped to a phone showing a car sales manager's example profile

Week 2 · Wed · Car sales

Saved before they reach their car. 🚗

A customer walks out to think it over. With one tap, your salesperson's details are already in their phone, and if they share theirs back, the lead lands with that salesperson.

Dealerships: $39 a card at 5+. Link in bio.

#carsales #dealership #nfcbusinesscard #zapcard

Alt text: A ZapCard tapped to a phone showing a car sales manager's example profile

A matte black ZapCard on an oak desk next to a coffee

Week 2 · Fri · The spec

What is printed on it? Just the bolt.

Matte black soft-touch PVC. Silver foil bolt. An NFC chip inside. Standard card size, so it fits every wallet.

Your details live on your profile, which is why the card never goes out of date.

#nfcbusinesscard #digitalbusinesscard #madeinmelbourne #zapcard

Alt text: A matte black ZapCard on an oak desk next to a coffee

Matte black ZapCards fanned on marble

Week 3 · Mon · Teams

One standard card for the whole team.

Same matte black card, same silver bolt, for everyone who meets clients. Each person keeps their own details up to date, and your free team workspace shows profile opens and new contacts.

$39 a card at 5+. Link in bio for a team quote.

#salesteam #smallbusiness #nfcbusinesscard #zapcard

Alt text: Matte black ZapCards fanned on marble

No app needed: works with iPhone XS or newer and Android 8 or newer

Week 3 · Wed · Compatibility

"Does it work on my phone?" 📱

iPhone XS or newer: yes, straight from the lock screen.
Android 8 or newer: yes, once NFC is switched on.

And no app, for them or for you.

#nfcbusinesscard #digitalbusinesscard #madeinmelbourne #zapcard

Alt text: No app needed: works with iPhone XS or newer and Android 8 or newer

A matte black ZapCard held in a hand

Week 3 · Fri · Edit any time

New number? Same card.

Change your role, your mobile, even your business. Edit your profile and every card you have handed out shows the update. Nothing to reprint.

$49, postage included. Link in bio.

#nfcbusinesscard #digitalbusinesscard #madeinmelbourne #zapcard

Alt text: A matte black ZapCard held in a hand

Story: ZapCard, $49

Stories · Story: the card

Link sticker to the solo page or checkout with utm_campaign=story-card.

Alt text: Story: ZapCard, $49

Story: one card for the whole office

Stories · Story: teams

Link sticker to the teams page with utm_campaign=story-teams. Add the question sticker: "How big is your team?"

Alt text: Story: one card for the whole office